Encouragement

Bicycling must be promoted in public and private campaigns as a normal, expected and respected activity, like driving or walking. Bicycling for transportation and recreation should also be promoted as an environmentally friendly, healthy, and economically productive activity for people of all ages, races, genders, and abilities, irrespective of trip purpose or bicycle type, to foster community among cyclists. Governments should enact ordinances that require end-of-trip facilities, such as racks and lockers for bicycle parking, and even clothes lockers and showers, as part of all new and improved developments. Public and private agencies are also encouraged to provide incentives and end-of-trip facilities to encourage bicycle commuting.